🎉 27 Years of Folk Yoga: A Birthday Letter to Our Community

This week, we turn 27.

It’s hard to believe that what began as a small neighborhood studio in 1998 — a single room, a few mats, a shared dream — has grown into the Folk Yoga you know and love today: a home for thousands of students, teachers, and lifelong connections.

We’re celebrating not just our birthday, but the heartbeat of this place: you.

Folk has always been more than a space to practice yoga. It’s a community built on breath, curiosity, compassion, and growth. Over the years, we’ve seen new students become teachers, classmates become lifelong friends, and a local yoga school become a sanctuary for people from all walks of life.

💚 From Then to Now

In 1998, yoga was still finding its footing in the West. Studios like ours were rare, intimate spaces where you practiced alongside your neighbors. We began with a simple mission: to make yoga accessible, welcoming, and deeply personal.

Now, nearly three decades later, that mission remains — even as we’ve grown into multiple locations, expanded our programs, and welcomed students from around the world.

We’ve hosted thousands of classes, teacher trainings, community events, and quiet moments of transformation. And through it all, we’ve stayed true to our roots: thoughtful movement, intentional teaching, and a belief that yoga can be a force for good in our lives and in the world.

🎂 This Week, We Celebrate

In honor of our 27th year, we’re celebrating with a full week of festivities:

🧘‍♀️ Birthday-Themed Classes – Join us for joyful, reflective, and throwback-inspired flows all week long. From our Back to ’98 Flow to our Gratitude Flow, there’s something special happening at every studio.

🛍️ Anniversary Sale – We’re bringing back our Folk Founding Membership for a limited time! Only 27 of these all-access, year-long passes are available — at a throwback rate of $1,625 (that’s just ~$135/month). Click here to buy.

🎈 Studio Celebrations – Think party hats, nostalgic playlists, treats, and plenty of smiles. Drop by to join in the fun — even if it’s just to say hi or write a note on our “Why I Love Folk” wall.

🙏 Thank You, From the Bottom of Our Hearts

We wouldn’t be here without you — the people who’ve rolled out your mats, showed up for yourself and each other, and helped make Folk what it is today. Whether you’re new to the community or you’ve been with us since our early days, you matter. You are part of this story.

Here’s to 27 years of yoga, friendship, and transformation — and to many more ahead.

With love and deep gratitude,
The Folk Yoga Team